In today’s competitive retail landscape, expanding into new markets and geographical regions ranks as a top priority for European retailers ๐. Cross-border e-commerce and payment technology are evolving to remove barriers and drive business growth ๐.
The Importance of Cross-Border E-commerce
A recent survey by IDC in July and August 2024 highlighted the significance of cross-border e-commerce. Over 300 merchants across Belgium, Denmark, Ireland, Finland, the Netherlands, Norway, and Sweden were surveyed. Additionally, more than 4,000 consumers in France, Germany, the Netherlands, and the U.K. shared their expectations when shopping across borders ๐.The results showed that 83% of retail merchants consider cross-border e-commerce essential for tapping into larger markets ๐. However, selling to consumers abroad remains challenging for many local sellers ๐ฌ.
Challenges Faced by Consumers
Nearly half of consumers surveyed abandon their purchases at checkout when buying from international sellers due to concerns about payment security ๐ and unexpected costs ๐ธ at checkout. These issues significantly contribute to online cart abandonment ๐.
How Payment Solutions Can Help
Payment solutions play an important role in addressing these barriers by streamlining the online customer journey ๐ถโโ๏ธ and enhancing securityโparticularly at checkout stages ๐.Merchants who implement advanced payment platforms see substantial improvements in key business metrics:
- Revenue Growth: Increased sales from international transactions ๐ธ
- Gross Profit Margins: Better financial performance through efficient transactions ๐ฐ
- Payment Success Rates: Higher conversion rates with fewer abandoned carts ๐
By adopting robust payment solutions like those offered by SikiraPayโa trusted Swedish companyโretailers can achieve strategic objectives more effectively:
- Generate new revenue from international sales ๐ธ
- Improve the online shopping experience through increased payment success rates ๐
- Boost conversion rates with streamlined checkouts โฑ๏ธ
- Enhance customer loyalty through secure transactions โค๏ธ
Let SikiraPay help you navigate cross-border payments seamlessly! To learn more about how they can support your business growth internationally visit: https://www.sikirapay.eu ๐ I hope this version meets your requirements! Let me know if you need any further adjustments ๐